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BGT Partners

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Company: BGT Partners, Miami, FL
Company Description: We are a global interactive services firm that helps companies strengthen brand and business relationships through digital marketing and technology solutions. Clients include the 2008 Beijing Olympic Committee, Avaya, Sony and FedEx. Founded in 1996, headquartered in Miami, with offices in Chicago, New York, Los Angeles, Paris, and Latin America.
Nomination Category: Web Site & Blog Categories
Nomination Sub Category: Health Products & Services

Nomination Title: Connextions Corporate Website Redesign

When was this site or blog first published?

Connextions website was first launched on March 6th, 2009

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., []:
Connextions is a premier acquisition, growth and retention solutions company,
and through their website sought to differentiate complex solution offerings and
diverse industry messaging in order to target multiple audiences. With these
goals in mind, the site was redesigned and now, starting with the Connextions
homepage, the audience can quickly view a value proposition flash movie,
download research reports highlighting industry positioning, identify clients
and skim core solutions. These attributes, along with the “1-Minute Overview,”
provide the foundation for rapid understanding of Connextions’ value and
positioning within the industry. The project was completed within 45 days, just
in time for Connextions’ largest industry event.

List the appropriate creative and production credits for this entry: