Studio 5 Designs - LIKHA: Enduring Legacies of Filipino Artistry
Company: Studio 5 Designs (Manila), Makati City, Philippines
Company Description: Studio 5 Designs (Manila), one of the Philippine’s premier graphic designers, was founded in 1979 by its President & CEO Marily Orosa who leads a highly talented team of 20 people. The company’s sterling list of clients are the country’s top 100 public and private corporations. It has received numerous major local and international awards, affirming its brand as “a creator of legacy designs."
Nomination Category: Annual Report & Other Publication Categories
Nomination Sub Category: Other - Government
Nomination Title: LIKHA: Enduring Legacies of Filipino Artistry
Date this publication was first distributed: LIKHÂ (Enduring Legacies of Filipino Artistry) was first distributed at a grand launch hosted by Governor Amando Tetangco of the Bangko Sentral ng Pilpinas (BSP) on May 25, 2017 held at the Assembly Hall of the BSP. A sterling multisectoral guest list composed of the country's top bankers, government officials, businessmen, diplomats, educators and representatives from the cultural community and the media graced the momentous occasion which celebrated the Bank's deep involvement not only in the monetary activities of the country, but also in preserving the rich heritage of the Philippines.
Briefly describe this entry's communications objectives and how it met those objectives (up to 200 words):
LIKHÂ (Enduring Legacies of Filipino Artistry) is a large format full-color publication, that celebrates the creativity, unique talent and skill of the Filipino artisan. The book sought to create an awareness of the cultural advocacy of the Bangko Sentral of the Philippines (BSP) as a custodian of art produced during the pre-Hispanic era and the over 350 years under Spanish and American colonizers. It also aimed to showcase and share for the first time its private collection of decorative artifacts gathered over a span of 50 years with the public. In so doing, it sought to provide Filipinos with a better understanding of the nobility of their race, the rich heritage from their ancestors, and the flair for the arts that is in each Filiino.
To meet its objectives, LIKHÂ (Enduring Legacies of Filipino Artistry) was purposed to be an abundant source of historical and cultural data of pre-Hispanic pottery, colonial jewelry, textile, religious sculpture and furniture; and designed to be a visual feast that combines rich imagery of things from the past with a book design that marries new and classic fonts.
A new book featuring the Bank's numismatic collection is a result of the heart-warming response from Likha.
Provide the applicable creative and production credits for this entry:
Overall Project Director fr BSP: Fe de la Cruz
Overall Project Manager: Marily Orosa
Writers; Cora Alvina, Ramon Villegas, Martin Tinio, Esperanza
Gatbonton and Cynthia Valdes
Book Designer: BG Hernandez
Photogrpaher: Wig Tysmans and Tonette Jacinto
Special Coordinator: Jay Bautista