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Mush App

Gold Stevie Award Winner 2018, Click to Enter The 2019 International Business Awards

Company: Mush, London, United Kingdom
Company Description: Mush is the #1 app for mums, helping mums everywhere to instantly become part of their local mum community. Mush makes being a mum more brilliant. It was created by Sarah & Katie who bonded over the nightmare of “two under two” and who wanted an easy and fun way to find local mum friends.
Nomination Category: Mobile Site & App Categories
Nomination Sub Category: Family & Kids

Nomination Title: Mush App

Date this app was first released: 2016 - 2017

Briefly describe this mobile site or app’s objectives and how it has met those objectives (up to 200 words). If applicable, include here the platforms your app supports:

Mush is the #1 app for mums, helping mums everywhere to instantly become part of their local mum community. Mush makes being a mum more brilliant. It was created by Sarah & Katie who bonded over the nightmare of “two under two” and who wanted an easy and fun way to find local mum friends.

Their Tinder-style app helps users to find other mothers living nearby and also indicates the age of their children. The app uses GPS and shared interests to link people with possible friends. When searching for friends, users can see their photos, as well as their children’s ages and their interests

Since launching in 2016, Mush has evolved from a basic ‘dating app’ to a fully-fledged support and advice network for mums. Mush has already been used by 300,000 mothers across the UK and Australia and is responsible for hundreds of thousands of friendships.

Like LinkedIn for business or Facebook for friends and colleagues, Sarah and Katie’s goal for Mush is to become the niche social networking tool for mums, with established communities around the world.

Provide the applicable creative and production credits for this entry:

FoundersSarah Hesz and Katie Massie-Taylor