Hilti Corporation Annual Report
Company: Hilti Corporation, Schaan, Liechtenstein
Company Description: The Hilti Group supplies the worldwide construction industry with technologically leading products, systems, software and services that provide construction professionals with innovative solutions and superior added value. The Group employs more than 24,000 team members in over 120 countries who passionately create enthusiastic customers and build a better future.
Nomination Category: Annual Report & Other Publication Categories
Nomination Sub Category: Best Annual Report - Print
Nomination Title: 2016 Hilti Company Report
Date this annual report was first distributed: March 10th, 2017
Briefly describe this entry's communications objectives and how it met those objectives (up to 200 words):
2016 was a special year for Hilti that also saw strong financial results. As a result, we wanted the company report to reflect the specialness of the year both in terms of content and design. The stories illustrate how employees, customers and partners around the world were inspired by Hilti. The report finishes with what were strong financial results. In terms of language, the style ranges from factual reporting on short texts and financial topics, to personal interviews to longer articles having a narrative form. The company report’s design aspiration is fresh, modern and dynamic.
Up to now both the interest in the 2016 company report, and the enthusiasm it has generated, are quite substantial, largely due to the special cover layout and design: The Hilti toolbox is the brand icon and it quite rightly plays a crucial role. Sections were cut out of more than 3000 old Hilti toolboxes and used to bind the report copies The signs of wear on the toolboxes bear witness to the harsh day-to-day environment on the construction site and make each copy of this report unique. Special packaging for a special year.
Provide the applicable creative and production credits for this entry:
Publisher: Hilti Corporation, Corporate Brand & Communications
Editors-in-chief: Jessica Nowak, Jagna Jera
Concept: Hilti Corporate Brand & Communications
Editorial team, text: Jessica Nowak, Jagna Jera, Nele Rummert, Matthias Hassler, Sarah Hilbe, Felix Reichstein, Martin Kussler
Design: zurgams Kommunikationsagentur (Dornbirn, Austria)
Production coordinator: Lise Santschi (Hilti Corporate Brand & Communications)
Printed by: BVD Druck + Verlag AG