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Teradata Corporation - Art of Analytics: Fraud Invaders

Gold Stevie Award Winner 2018, Click to Enter The 2019 American Business Awards

Company: Teradata Corporation, Dayton, OH
Company Description: Teradata is a global leader in analytic data platforms, marketing and analytic applications, and consulting services. Teradata helps organizations collect, integrate, and analyze all of their data so they can know more about their customers and business and do more of what’s really important. Visit teradata.com for details.
Nomination Category: Video Categories
Nomination Sub Category: Sales: Technology

Nomination Title: Art of Analytics: Fraud Invaders

The date on which this nominated production was first distributed or otherwise made public: March 27, 2017

Briefly describe this entry’s communications objectives and how it met those objectives (up to 200 words):

Teradata empowers companies to achieve high-impact business outcomes through analytics at scale on an agile data foundation. Customers share the story of the benefits of our platform in their success through video interviews posted on the website, used by sales teams and marketers and viewed by curious visitors

This video explains how advanced analytic techniques, combined with innovative data visualization, identifies suspected claims fraud, enabling a property and casualty insurer to automate new business rules to improve the fraud investigation process and mitigate risk.

Currently, this video has had 1980 views.

List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

Client: Teradata
Cinematographer: Das-Film, Inc
Producer/City: Mariah Gray Kolpek/Cincinnati OH
Production Company/City: Mitosis, Inc./Dayton OH
Writer: Mariah Gray Kolpek / Katherine Knowles