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Cigna's Informed on Reform Web Site

Gold Stevie Award Winner 2016, Click to Enter The 2017 Stevie Awards for Sales and Customer service

Company: Cigna, Bloomfield, CT
Company Description: Cigna is a global health service and financial company dedicated to helping people improve their health, well-being and sense of security.
Nomination Category: Web Site Categories
Nomination Sub Category: Legal

Nomination Title:Cigna's Informed on Reform Web Site

How often is this web site updated? Constantly, as the health care reform legislation continues to be implemented, delayed and modified. The site is typically updated daily to ensure timely, relevant content and resources.

Briefly describe this site's objectives and how it has met those objectives (up to 125 words):

While the health care reform legislation continues to evolve, Cigna has maintained an unwavering commitment to provide education and communication resources to help employers and brokers navigate this complex law. At the cornerstone of this support is, the industry-leading resource on health care reform rules and regulations. has continued to receive notoriety as the industry’s go-to resource for the latest information. We frequently enhance the site with:

• Breaking news alerts
• Fact sheets on key provisions
• An interactive timeline
• FAQs
• Webinar replays

In 2015, averaged 31,000+ page views and nearly 5,000 downloads per month.

Stakeholder feedback consistently recognizes as the top health care reform resource, with reporters and even government officials referencing the site to gain the latest reform news and insights.

List the appropriate creative and production credits for this entry:

Cigna Health Care Reform Consulting & Communications: Kari Stevens, Molly Tatting, Alycen Farrell, Courtney Drauschke, Gena Masi, Courtney Mower, Rebecca Watts

The Cigna eBusiness and Digital Marketing Teams lead by Matt Janis and Anne LaTerra