BMO Capital Markets - Global Metals & Mining Conference App
Company: BMO Capital Markets
Company Description: BMO Capital Markets is a leading, full-service North American-based financial services provider, with approximately 2,500 professionals in 30 locations around the world, including 16 offices North America, offering corporate, institutional and government clients access to a complete range of investment and corporate banking products and services.
Nomination Category: App & Mobile Website Categories
Nomination Sub Category: Events
Nomination Title: Global Metals & Mining Conference App
The date on which this nominated mobile site or app was first published: February 25, 2018
Briefly describe this mobile site or app’s objectives and how it has met those objectives (up to 200 words). If applicable, include here the platforms your app supports:
For 27 years, the BMO Global Metals & Mining Conference has been bringing investors and companies together to discuss projects and investment opportunities. Over 600 institutional investor clients managing over $7 trillion of global assets attend the conference to get access to top company executives ("corporate access").
Starting Jan 3, 2018, new EU rules in financial markets (MiFid II) state that the cost of facilitating such meetings must be broken out and disclosed by banks as a separate service. With this new transparency, it is now important more than ever to provide our clients with the most valuable corporate access meetings. Every one of those meetings are scheduled through our proprietary conference web app, developed in-house.
Our objective was simple: increase the number of desirable corporate access meetings during the conference to deliver the most valuable experience to our investor clients, and thus increase ROI.
Our in-house creative team developed a proprietary web app that allows institutional investors to conduct research and book one-on-one meetings with any executive attending the conference. The App also helps attendees plan out their schedule, participate in live polling, collect company documentation, and learn about any company announcements made during the conference.
List the appropriate creative and production credits for this app: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:
Rick Kuwayti,Chief Marketing Officer, BMO Capital Markets Marketing
Patrick Mullin,Marketing Director, BMO Capital Markets Marketing
Colin O'Farrell, Director, Interactive Solutions, BMO Creative Services
Dave Suma,Manager, Interactive Solutions,BMO Creative Services
Jeff Kielman,Digital & Interactive Designer,BMO Creative Services
Amy Sun,Lead Developer,BMO Creative Services