Company: Fierce, Inc. Bellevue WA
Entry Submitted By: CapacityGroup
Company Description: Fierce helps companies get results by transforming the conversations central to their success. Fierce has impacted the business of companies in 20 countries, trained in more than 200 corporate trainers, and reached nearly 200,000 individuals. Its clients include corporations, educational and government organizations such as New York Life, Charles Schwab, The CocaCola Company and CARE.
Nomination Category: Individual Categories
Nomination Sub Category: Best Entrepreneur – Service Businesses - Up to 100 Employees
Nomination Title: Susan Scott: a true visionary and entrepreneur
1. Describe for the judges the activities and accomplishments of the nominated entrepreneur during the eligibility period (up to 500 words):
For nearly two decades Susan Scott has enabled top executives worldwide to
engage in vibrant dialogue with one another, with their employees and with their
customers. She adeptly turned this experience into a bestselling book, Fierce
Conversations: Achieving Success at Work & in Life — One Conversation at a
Time, which has been published in four countries and listed on the Wall Street
Journal best seller list, and USA TODAY'S top 40 business books of 2002, and a
corporate training company, Fierce, Inc.
The principles employed in the book and taught through Fierce, Inc’s workshops
are based on her experiences from more than 10,000 hours of conversations with
CEOs and senior executives, helping them address pressing issues, make high
stakes decisions, solve costly problems, design winning strategies and evaluate
Clients rely on Fierce, Inc. to design and deliver programs that develop leaders,
transform cultures and provide a common framework for achieving measurable
results. They learn how to master team conversations, coaching conversations,
delegation conversations, and confrontation conversations, which are essential to
individual and collective success.
Under her management Fierce, Inc. has realized tremendous success and growth.
Since its inception in 1999, Fierce, Inc. has realized an average increase in sales
of 30% year over year. This year alone the company has grown its client base by
more than 60%. Fierce, Inc. has positively impacted the business dealings of
companies in more than 20 different countries, trained in excess of 200 corporate
development trainers, and reached nearly 200,000 individuals.
The company’s clients span a broad array of corporate, educational, and
government organizations including Charles Schwab, Starbucks Coffee, and New
York Life among others. Each client has found success with Fierce in various
"There is absolutely no question that Susan Scott is one of the single most
outstanding speakers in the U.S. today. For the past two years she has presented
at the Women Presidents' Organization conference and both years received the
highest rating of any speaker. The members of the WPO are very successful
business women who have high expectations and standards, and Susan has
exceeded these in every way,” says Marsha Firestone, president and founder of
the Women President’s Organization. “In fact, one of our members stated that she
used one of the recommendations from Susan's presentation and found that it
immediately changed her way of doing business."
2. List the URLs (web addresses) of any online news stories, press releases, or other documents that you would like the judges to see that support your nomination. IMPORTANT: List each URL on a separate line, begin each URL with http://, and enclose each URL in square brackets. For example, [http://www.yourcompany.com/pressrelease.html]:
3. Provide a brief biography of the nominated entrepreneur (up to 100 words):
Susan Scott is a best-selling author, visionary leadership development architect,
and the driving force behind Fierce Conversations. After 13 successful years
leading think tanks for CEOs and senior executives, Scott founded Fierce, Inc. in
1999 to help Global 1000 companies generate significant results by transforming
the conversations central to their success. Scott’s book, Fierce Conversations:
Achieving Success at Work & in Life — One Conversation at a Time, has been
published in four countries and listed on the Wall Street Journal best seller list,
and USA TODAY'S top 40 business books of 2002.