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salesforce.com - Salesforce CRM

How to EnterCompany: salesforce.com, San Francisco, CA
Entry Submitted By: Hill & Knowlton
Company Description: Salesforce.com is the enterprise cloud computing company. Based on salesforce.com’s real-time, multitenant architecture, the company’s platform and CRM applications have revolutionized the way companies collaborate and communicate with their customers.
Nomination Category: Solution Provider Awards Categories
Nomination Sub Category: Sales or Customer Service Solutions Technology Partner of the Year

Nomination Title: Salesforce CRM - Providing Customer Service Solutions

Tell the story about what this nominated organization has achieved since the beginning of July 2011 (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

Over the past year, salesforce.com’s greatest achievement was delivering transformational cloud, social and mobile technologies that enabled businesses to build their complete social front office. Salesforce.com is the customer company: businesses are turning to us to help them create deep connections with their customers, with their partners, with their employees, and even with their products. With six product lines -- Sales Cloud, Service Cloud, Marketing Cloud, Salesforce Chatter, Work.com and the Salesforce Platform -- salesforce.com customers now have the tools to build a complete social front office, unlocking greater levels of productivity and growth.

At this year’s 10th annual Dreamforce, where more than 90,000 people registered for the largest conference in the enterprise computing industry, salesforce.com made social business a reality for customers with several announcements reflecting its innovation and commitment to being the customer company. In the past year, salesforce.com launched Salesforce Marketing Cloud, Salesforce Work.com, Salesforce Desk.com, Salesforce Touch, Salesforce Chatter Communities, Chatter Communities for Service, Chatter Communities for Partners, Salesforce Chatterbox and the next-generation Salesforce Platform.

Today, more than 100,000 companies including GE Capital, Burberry and the Virgin Group have deployed Salesforce technologies to connect with their customers, partners and employees in entirely new ways. In fact, salesforce.com customers have made the company the undisputed leader in each of its four core markets -- sales, customer service, marketing, and next-generation cloud platforms. The rapid adoption of social has been a catalyst of salesforce.com’s dramatic growth, through innovative products and offerings that are unmatched in the industry. This year, salesforce.com was awarded the #1 spot on the Forbes Most Innovative Companies list for the second year in a row, validating this unprecedented innovation and customer success.

In the area of customer service, this year brought exciting breakthrough innovations to the Salesforce Service Cloud. With the launch of Chatter Communities for Service, the Service Cloud is now the first ever customer service solution to seamlessly tie social communities together with a complete social contact center, all based on a common knowledge base. Chatter Communities for Service increases loyalty, decreases costs, and gives customers one place to go to get the answers they need by tapping into a private social community of industry peers and company experts.

Chatter Communities for Service offers:

•Customizable, Branded Experience: Chatter Communities for Service will leverage the Chatter Communities platform to give companies a customizable, branded location where their customers can ask questions, find answers and receive help from both other community members and from the company directly.

•Single Place for Customer Support: Customers will no longer waste time searching through dozens of potential online help destinations to find the answers they need. With Chatter Communities for Service, customers will have a single destination to get answers quickly.

•Seamless Experience Across Channels: Customers expect to be able to start an interaction in one channel and finish it in any other channel with zero hiccups.

•Conversations and Knowledge: Chatter Communities for Service will leverage a single underlying knowledge base to help customers find the right answer, the first time, every time.

 

Provide a brief (up to 100 words) biography about the leader of this nominated company:

Marc Benioff is chairman and CEO of salesforce.com. He founded the company in 1999 with a vision to create an on-demand information management service that would replace traditional enterprise software technology. Benioff is now regarded as one of the pioneers of cloud computing and has been instrumental in driving businesses to transform by embracing social and mobile cloud technologies to connect with customers, partners and employees in new ways. Under Benioff's direction, salesforce.com has grown from a groundbreaking idea into a publicly traded company that is the leader in enterprise cloud computing.