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The PSP Group

SASCS09 Winner

Company: The PSP Group, Mamaroneck, NY
Company Description: The PSP Group is a well established Payroll/Human Resource service operation. Founded in 1999 by President Dominick Crea the organization has won countless awards and has received numerous recognition for it's outstanding success.
Nomination Category: Sales Individual Categories
Nomination Sub Category: Lifetime Achievement Awards

Nomination Title: Dominick Crea, Founder/CEO

1. Tell the story about what this nominee has achieved over their career in sales (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

Dominick Crea who not only founded The PSP Group has led the organization year
after year to award winning status based on growth in Volume. Mr. Crea is
responsible for 90% of the sales brought in to the PSP Group year after year.
In addition to running the organization, since 1999 Dominick has focused a
tremendous amount of his efforts on generating business and closing deals.
His innovative tactics ranged from implementing a mobile "payroll delivery
vehicle" covered with an ad campaign, to blogging, to "cash for referral"
programs, to attending networking groups and organizations. All inquiries
that are made due to his efforts are followed up on and closed by Mr. Crea.
He takes a hand on approach to all deals and feels it is vital to his
credibility to have prospects know who he is and build relationships with him
from inception. Mr. Crea is responsible for taking a startup business in
1999 generating only 500K in sales to an award winning organization in 2008
closing in on 55mm per year in revenue. Ninety percent of this revenue was
handled and executed by Dominick. Due to these extraordinary efforts The PSP
Group was named one of America's Fastest Growing Privately Held Companies for
2 years in a row by Inc. Magazine. It is only after almost 10 years of
growth that Mr. Crea is finally looking to build an in-house sales force to
assist with the extreme amount of volume that is now pouring in due to his
years of hard work. He has always believed that if he services his client
base at the highest level achievable he can have his organization sell
itself. After 10 years of working on building an exemplary reputation Mr.
Crea has achieved what many competitors have failed to do with a large sales
force single handedly. In November the Westchester County Business Journal
will spotlight Mr. Crea in special addition section focusing on Young
Businessmen in the area. At only 31 years of age Dominic continues to
outperform season veterans in the area of sales. His capabilities speak
volumes and his achievements have put his operation in the forefront for
companies within the industry. He continues to come up with innovative sales
tactics and he feels that his approach to sales it what makes him successful.
Being a business owner himself he understands important details of a sale that
must be exhibited during an initial meeting. He approaches each meeting in a
matter that he would want to be approached by a sales rep when he is trying to
be sold a product or service. Being a business owner himself allows for
Dominick to relate to all of his prospects on a level that goes beyond the
simple "sales pitch." Actions always speak louder than words and Dominick's
actions and success speak volumes!

2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:

http://www.thepspgroup.com (in the news section bottom of page)

http://www.linkedin.com/myprofile?trk=hb_side_pro

http://findarticles.com/p/articles/mi_m0EIN/is_2006_July_10/ai_n16521316

http://www.reuters.com/article/pressRelease/idUS186921+14-May-2008+BW20080514

http://www.execdigital.com/PSP-Inc_4533.aspx

http://burbsbiz.lohudblogs.com/category/kudos/

3. Provide a brief (up to 100 words) biography about the nominee:

At the age of 20 year old Dominick Crea started a Payroll Service Oganization.
10 years later he employees 14 indiviuals and has led his company to over 55MM
in annual revenue.