Eloqua
Company: Eloqua, Vienna, VA
Company Description: Eloqua is the marketing system of record for modern marketers. The company's cloud software, professional services and education programs provide marketers with the technology and expertise needed to help marketing drive revenue. More than 100,000 global users from companies both large and small, rely on the marketing automation power of Eloqua to improve demand generation and lead management.
Nomination Category: Sales Awards Individual Categories
Nomination Sub Category: Sales Representative of the Year
Nomination Title: Jill Rowley," Eloqueen" Sales Rep
Tell the story about what this nominee achieved since the beginning of July 2011 (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:
As one of the leading sales representatives in the marketing automation space, Jill Rowley a.k.a the Eloqueen has established herself as a thought leader and advisor to some of the world’s largest companies in areas of B2B selling, revenue performance management and marketing automation. Jill is the Top Sales Rep at Eloqua.
Jill is a Social Selling thought leader and is active on social channels. She believes social is a significant sales tool where reps need to be present because that’s where today’s buyer is. In a blog interview with anuitas.com Jill stated “To be a part of the conversation, sales people today must be present when and where the buyer is learning and provide relevant content to support the buyer’s education process. By engaging early, sales still indirectly shapes the buyer’s demand and at the same time gains visibility into the buyer’s activity.”
•J ill is an advocate of LinkedIn ‘s Advanced Search, Groups, and Sales Navigator Teamlink for smart proactive outreach. The team experienced a 30% increase in engagement of reps with companies they are targeting.
• Rowley can also see who’s been looking at her profile so she can learn about their profile and make a connection.
•Jill uses communities such Eloqua’s own Topliners, a place to interact with others in marketing and sales who are interested in marketing automation and revenue performance management.
For marketing automation, Jill keeps it simple, In a blog interview with annuitas.com, Jill said “I tell buyers they need people, process, data, content and technology — in that order. ” Once you have defined all of this then you can implement marketing automation. As good as our technology is, companies will not be successful without addressing the other four areas.”
RECOGNITION
In 2011 and 2012, Jill was selected by the Sales Lead Management Association as a winner in 20 Women to Watch and "50 Most Influential People in Sales Lead Management".
Awarded Eloquan on the Year for 2011 - Eloquan of the year is given to an Eloqua employee who meets criteria including: passion, knowledgeable about the technology, mentor, and active in the community. Jill encompasses all of this and more.
CONCLUSION
Jill Rowley continues to be a force in the sales lead management industry. A pioneer in the space, Jill has become an expert and global companies turn to her for guidance and knowledge.
A client, Meagen Eisenberg, Vice President of Demand Generation at DocuSign had this to share with SLMA “Jill Rowley is the ultimate sales leader and partner – she understand the importance of being a trusted source to her clients for best practices and bringing value to a marketing and sales organization. She is also a great connector and brings mutually beneficial relationships together, so you can build your peer network, grow your business and grow as an individual. And she doesn't close a deal and then abandon you, she is your partner beyond the deal, the implementation and even end of life of the solution - if you get there.” SLMA 2012
Provide a brief (up to 100 words) biography about the nominee:
Jill joined Eloqua in 2002. She was #1 Sales Rep numerous times. Her clients include Advent, Arrow Electronics, Attachmate, Atmel, Citrix Online, Covidien, CyberSource, DocuSign, DYMO Endicia, Getty Images, InfoPrint, Informatica, iPass, JDS Uniphase, Kenshoo, Level 3, Maxim, McAfee, National Semiconductor, Optum, Polycom, Riverbed, Quest, Salesforce.com, Seagate, SonicWALL, Square, SuccessFactors, Sybase, Synposys, Taleo, Trend Micro, tw telecom, VeriSign, VMware, and Wells Fargo.
Prior to Eloqua, Jill was an account executive for salesforce com. Jill earned a BS in Commerce, Finance from the University of Virginia.