Company: SuperDerivatives

Company Description: Since its 2001 founding, SuperDerivatives, the world benchmark for options, has revolutionized option pricing, trading and risk management. Its award-winning products are used by a majority of traders and analysts in banks, hedge funds, corporations and regulators globally and are believed to be the most powerful, accurate and modern derivatives platforms available.

Nomination Category: Organization Awards Categories

Nomination Sub Category: Best Customer Service Organization

Nomination Title: SuperDerivatives - Global Expertise Only A Click Away

   1. Tell the story about what this nominated organization/department achieved in the past year (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

Super Derivative’s approach to support and service was developed based on demands from the derivatives industry.  The company’s customer service team has distinguished itself within this fast-pace arena, leading to its emergence as an derivatives authority. 

SuperDerivatives support ranges from providing basic technical and computer support to very focused education in derivatives and risk management:

•Functionality Support:  Extensive customer interaction and positive feedback allow SuperDerivatives to incorporate customer requests and add new features weekly.  This "customer-oriented" approach is based on the innovative web-based platform SuperDerivatives boasts.  The company updates systems, offer new functionality and add features weekly.  They know that if they submit a request for enhanced functionality during the week, SuperDerivatives will attempt to deliver by the following Monday.

•Professional Support/Derivatives and Risk Management Education:  SuperDerivatives is an authority on derivatives since its support team is comprised of former traders and derivatives experts.  The company offers customers highly specialized professional support within the derivatives sector.  Should a customer need help creating a new strategy, the SuperDerivatives team of traders and product experts stand ready to assist.  The support team offers ongoing education on derivatives and options and risk management.  This level of support sets SuperDerivatives apart from the competition since they provide expertise that customers usually must acquire in seminars and courses.  Not only are they getting this expertise in real-time, at their desks but also, it’s complimentary. 

•IT Support focusing on “Last Mile” web delivery: SuperDerivatives success is attributed to its ability to seamlessly deliver applications over the web, thus eliminating the need for on-site installation and maintenance.  Some challenges associated with this delivery method is to effectively serve applications over multitude network security devices and firewalls, used by SuperDerivatives customers such as global major banks.  The SuperDerivatives IT support team works both with the customer end-user as well as with their IT network and

security experts to isolate and successfully resolve any issues relating to the successful delivery of SuperDerivatives’ applications through this challenging “Last Mile”.

SuperDerivatives also distinguishes itself through extensive onsite one-on-one or group session training.  The company offers unlimited, customized derivatives and risk management training to customers, at their own offices.  SuperDerivatives support team develops training programs with customers, based on their needs. 

SuperDerivatives support is available 24x6.  Support is completely free and unlimited, which is highly unusual when considering the added value that customers get within minutes. 

Support includes live, online help directly connecting to the help desk.  Additionally, customers can contact SuperDerivatives through the Reuters chat system.  This is a highly efficient and integrative feature for customers as the Reuters system is used extensively as a communication tool within the derivatives community.  Of course, customers can also directly phone the team of experts.

SuperDerivatives high level of service has become the hallmark of its capabilities since customers work within a very dynamic, fast-paced and time-sensitive environment – options trading.  The ability to get answers immediately directly affects bottom line performance.

By combining teamwork, training, education and cross-product knowledge and expertise, SuperDerivatives’ support is unparalleled in the marketplace.

   2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, http://www.youraddress.com:

http://www.dailyii.com/article.asp?ArticleID=1039257

http://www.superderivatives.com/Home/file.aspx?File_id=245

http://www.superderivatives.com/Home/file.aspx?File_id=244

http://www.superderivatives.com/Home/file.aspx?File_id=199

http://www.superderivatives.com/Home/file.aspx?File_id=243

http://www.forbes.com/commerce/2005/12/08/options-pricing-superderivatives-cx_tvr_1209derivatives.html

http://www.superderivatives.com/Home/file.aspx?File_id=247

http://www.superderivatives.com/Home/file.aspx?File_id=238

http://www.superderivatives.com/Home/file.aspx?File_id=242

http://www.superderivatives.com/Home/file.aspx?File_id=239

http://www.superderivatives.com/Home/file.aspx?File_id=250

http://www.superderivatives.com/Home/file.aspx?File_id=246

   3. Provide a brief (up to 100 words) biography about the leader(s) of this nominated organization/department:

David Gershon, 40, president/CEO, founded SuperDerivatives at age 34.  As global head of FX options at Barclays Bank (London), Gershon identified a void in the options marketplace, which led to finding SuperDerivatives.

Gershon was an options trader at BZW and Deutsche Bank.  He began his Wall Street career in 1994 at Nation’sBank.  He holds a Ph.D. in theoretical physics (Superstring theory) and an MBA and M. Sc. in Finance. 

SuperDerivatives has earned many accolades since its founding in 2001:  Euromoney (award winner - three consecutive years); Risk Magazine (ranked #1 in analytics); Institutional Investor (rated among top 40 online financial companies 2005/06) and FX Week (best banks for second consecutive year).