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Company: Thai Life Insurance Co., Ltd. , Bangkok , Thailand Company Description: The first Thai-owned life insurance company in Thailand, established for 63 years with 251 branches nationwide. By dedicating itself to understanding the needs and expectations of its customers, TLI has been able to create innovative services and design policies that offer valuable benefits and quality services to people from all socio-economic backgrounds. Nomination Category: Company, Office & Product Awards Categories Nomination Sub Category: Best Corporate Social Responsibility Program
Nomination Title: TLI Corporate Social Responsibility for Thai
1. Tell the story of your company's social responsibility program and activities in the past year (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:
For over six decades, TLI has been committed to being a Thai-owned life insurance company, providing financial security to Thai families with professional and comprehensive services. Due to the rapidly changing life insurance business, TLI is now focusing on preparing itself for competing in a liberalized market, building a strong brand value and being a “Good Corporate Citizenship”.
As a Thai company for the Thai nation, TLI believes in playing an active role in supporting and contributing to Thai society at large. TLI is devoted to serving the public by bettering the quality of life for all members of society through numerous social contribution campaigns. These activities are carried out both by the company and in co-operation with the government and private sectors.
One of the most distinctive programs that illustrates the company’s determination to be a good corporate citizen for the Thai society is the “One’s Gift of Life to Many” program, a blood and organ donation drive in co-operation with the Thai Red Cross Society. The company has been continuously involved in this public health program since 1998, granting contributions as well as organizing public relations events to educate the public about blood and organ donation. In 1999, TLI received the Donald F. Barnes Award for Public Service, in the category of Charitable Sponsorship Program, from the National Underwriters and the Life Communicators Association (LCA) in recognition of its support of the “One’s Gift of Life to Many” program. In 2003 and 2004, TLI created a program especially targeting university students called “U-Talk Contest” as part of the “One’s Gift of Life to Many” program. The “U-Talk Contest” is a talk show and acting competition emphasizing the concept “The Power of the New Generation, The Power of Giving”, whereby the winners are awarded a scholarship and a trophy from HRH Princess Sirindhorn. This program has successfully created awareness of blood and organ donation. Since the program’s inception, the Thai Red Cross Society has registered more than 350,000 organ donors and has received approximately 5 million c.c. of donated blood.
In addition, the Support for the Disabled Project, a special program in co-ordination with the Bangsai Arts & Crafts Center of HM Queen Sirikit of Thailand, provides occupational training to disabled people. The project enhances opportunities for the disabled, enabling them to earn income and improve their standard of living. This program commenced in 2003. As of today, more than 100 disabled people have received training from this project.
Moreover, TLI places great importance on environmental conservation. The company is a major sponsor of the development and management of the “Bang Pu Nature Education Center”, a wetland nature education center providing nature education about wetland forests, plant and animal species and the coastal ecosystem to students, youths and the general public. This joint project with WWF (Thailand) and the Royal Thai Army celebrates the 72nd Birthday Anniversary of HM the Queen. Currently, the project is in the land development phase. Once completed, the Bang Pu Nature Education Center will be the largest nature education center in Southeast Asia.
TLI’s continuous initiative and creativity in designing social contribution campaigns has immensely benefited Thai society. The company takes pride in being a good corporate citizenship as intended by its founders.
2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:
http://www.thailife.com/en/social http://www.wwfthai.org
3. Provide a brief (up to 100 words) biography about the leader of this nominated company:
Thai Life Insurance Company’s leader biography 1. Name Mr.Chai Chaiyawan
2. Date of Birth January 14, 1957
3. Education - HND. BUSINESS STUDIES, WEST GLAMORGAN INSTITUTE OF HIGHER EDUCATION SWANSEA, UK. - B.A. BUSINESS ADMIN., RICHMOND UNIVERSITY, UK.
4. Marital Status Single Present Position President Company Thai Life Insurance Co., Ltd. Address 123 Ratchadaphisek Road, Dindaeng Bangkok, 10400 Thailand Telephone (66) 2246-9488 5. Royal Decoration
1981 Member (Fifth Class) Of The Most Exalted Order of The White Elephant 1996 Commander (Third Class) Of The Most Admirable Order Of The Direkgunabhorn 1992 The Red Cross Medal Of Appreciation, First Class
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