Nissan Europe

IBA12 Gold Stevie WinnerCompany: Nissan Europe, Paris, France
Entry Submitted By: DMT Development Systems Group Inc.
Company Description: Everything Nissan does needs to drive innovation and excitement for everyone. We invented the crossover with Nissan Qashqai and added excitement to small cars with Nissan Juke. We are about innovative ideas that make future technologies available today with Nissan LEAF, the first affordable, mass-market, pure-electric vehicle.
Nomination Category: Website Craft & Function Categories
Nomination Sub Category: Best Online Press Room

Nomination Title: Nissan Newsroom Europe

When was this web site or blog first published? February 2010, Redesigned in May 2012

Briefly describe this entry’s communications objectives and how it met those objectives (up to 125 words):

The Newsroom provides media professionals with timely, easy to access information.  It serves the press, influencers, broadcasters, online media, including enthusiasts, looking to find and publish information about Nissan’s vehicles, motorsports, corporate information, and much more.

The Newsroom is designed to be visually appealing, but more importantly easy to navigate and search a broad library of assets such as press releases, images, videos, media kits, and media contact details.  Throughout Europe, our country and mobile sites are all built within the same interconnected platform providing a consistent branding and structured experience with local market information to meet the local journalists’ needs.

Nissan in Europe consistently invests in the Newsroom to ensure it evolves with technology, our journalists, and visitors at large.
 
List the appropriate creative and production credits for this entry:

DMT Development Systems Group Inc. -  www.dmt.ca