Marketing Awards Winners

  

2014 Marketing Awards Category Stevie® Award Winners

The following nominees were named Stevie Award winners in The 2014 International Business Awards. The awards were presented during a gala banquet in Paris, France on 10 October. 

Marketing Organization / Professional Categories

Marketing Department of the Year
GOLD STEVIE WINNER:
MWW, East Rutherford, NJ USA: Making MWW Matter More
SILVER STEVIE WINNER:
Quality Systems, Inc., Irvine, CA USA: Quality Systems/NextGen Healthcare - A Newly Structured Marketing Department Contributes to Growth
BRONZE STEVIE WINNERS:
Advanced Bionics, LLC, Valencia, CA USA: Advanced Bionics Marketing Department
CallidusCloud, Pleasanton, CA USA: CallidusCloud Company Marketing Dept

Marketing Team of the Year
GOLD STEVIE WINNER:
CallidusCloud, Pleasanton, CA USA: CallidusCloud Marketing Team
SILVER STEVIE WINNER:
Quality Systems, Inc., Irvine, CA USA: Quality Systems/NextGen Healthcare: NextGen Marketing-Tradeshows and Events Team
BRONZE STEVIE WINNERS:
Edelman Indonesia, Jakarta, Indonesia: Building KakaoTalk Brand in Indonesia
RSA Conference, Bedford, MA USA: RSA Conference Team Fosters and Supports its Community’s Growth Digitally, Socially and On-site
RSA Insurance, Toronto, ON Canada: RSA Insurance's Marketing and Communication Team

Marketing Executive of the Year
GOLD STEVIE WINNER:
Accenture, Chicago, IL USA: Teresa Poggenpohl, Managing Director, Global Image

Marketing Campaign of the Year - Industry Categories. These categories have been completed revised for 2014.

Marketing Campaign of the Year - Agricultural / Industrial / Building
GOLD STEVIE WINNER:
OgilvyEntertainment, New York, NY USA: The Power of Shunya

Marketing Campaign of the Year - Beauty, Fashion & Style
GOLD STEVIE WINNER:
Christian Total, Seoul, South Korea: Christian Total
SILVER STEVIE WINNER:
DERMAL Korea, Sungnam, South Korea: DERMAL- TV Home Shopping
BRONZE STEVIE WINNER:
Maras Group, Adelaide, SA Australia: Rundle Street East - Adelaide's Fashion Mecca

Marketing Campaign of the Year - Beverages, Energy/Nutrition Products & Services, and Packaged Food
GOLD STEVIE WINNER:
Mosaic Sales Solution, Toronto, ON Canada: Alexander Keith's Hop Series / Mobile Brewery
SILVER STEVIE WINNERS:
Nongshim Communications, Seoul, South Korea: Shin Ramyun Black Integrated Campaign
Nu Skin Korea, Seoul, South Korea: ageLOC TR90
BRONZE STEVIE WINNER:
PepsiCo Turkey, Istanbul, Turkey: TROPICANA Launch Campaign

Marketing Campaign of the Year - Corporate Reputation/Professional Services
GOLD STEVIE WINNER:
Accenture, Chicago, IL USA: Client Success Stories - High Performance Delivered
SILVER STEVIE WINNERS:
Newlink Group, Miami, FL USA: Newlink Corporate's Campaign for Goodyear Kilometros de Historias
RSA Insurance, Toronto, ON Canada: ROM Mesopotamia Sponsorship
BRONZE STEVIE WINNERS:
Maras Group, Adelaide, SA Australia: Maras Group bolsters its Corporate Brand and Reputation Globally
TigerLily, Bangkok, Thailand: Branding Architectural Firms - Revitalising JARKEN, Creating PYE

Marketing Campaign of the Year - Culture & The Arts
GOLD STEVIE WINNER:
AKBANK TAS, Istanbul, Turkey: Our Heart Beats For Cinema
SILVER STEVIE WINNER:
Jo Su Hee Photo Exhibition, Seoul, South Korea: Jo Su Hee Photo Exhibition 'Group 273-8 #2'
BRONZE STEVIE WINNER:
AKBANK TAS, Istanbul, Turkey: Anish Kapoor In Istanbul

Marketing Campaign of the Year - Financial Products & Services including Financial Cards
GOLD STEVIE WINNER:
Odea Bank A.S., Istanbul, Turkey: Odeabank Bank'O Card Axess Launch Campaign
BRONZE STEVIE WINNER:
Garanti Bank, Istanbul, Turkey: The Most Targeted Mobile Ad

Marketing Campaign of the Year - Healthcare - Disease Education & Awareness, Prescription (Rx), and Services
GOLD STEVIE WINNER:
Health Insurance Review & Assessment Service, Seoul, South Korea: HIRA House Organ 'People Take Care of Health'
SILVER STEVIE WINNER:
Quality Systems, Inc., Irvine, CA USA: Quality Systems/NextGen Healthcare: Engaging Patients for Health and Success Using the NextGen Patient Portal
BRONZE STEVIE WINNER:
Weber Shandwick, London, United Kingdom: Novartis, Set Your Sights

Marketing Campaign of the Year - Home Furnishings & Appliances
GOLD STEVIE WINNER:
Comsel Co., Ltd., Tokyo, Japan: Panasonic LED Lighting -- 2013 B2B/B2C Campaign

Marketing Campaign of the Year - Insurance
GOLD STEVIE WINNER:
RSA Insurance, Toronto, ON Canada: Sizzle Into Summer
SILVER STEVIE WINNER:
Garanti Pension and Life, Istanbul, Turkey: Marketing Events of Garanti Pension and Life Leading to Sector Leadership
BRONZE STEVIE WINNER:
Thai Life Insurance Plc., Bangkok, Thailand: Refund for No Critical Illness

Marketing Campaign of the Year - Internet / Telecom
GOLD STEVIE WINNER:
StarHub Ltd, Singapore: Project Family Time
BRONZE STEVIE WINNER:
PT. Telekomunikasi Indonesia,Tbk, Jakarta, Indonesia: INDISCHOOL: Bringing Internet Connection to Thousands of Schools

Marketing Campaign of the Year - Retail
GOLD STEVIE WINNER:
Maras Group, Adelaide, SA Australia: Rundle Street East - Adelaide's Finest Fashion Dining and Lifestyle Experience

Marketing Campaign of the Year - Software
GOLD STEVIE WINNER:
MSLGROUP, Shanghai, China: 20:20 MSL: “Evernote Life” Campaign for Evernote
SILVER STEVIE WINNER:
Sorizava Company, Seoul, South Korea: Sorizava Multi Smart Shorthand System
BRONZE STEVIE WINNER:
MSLGROUP, Shanghai, China: 20:20 MSL: “Discover with Opera” Campaign for Opera Software

Marketing Campaign of the Year - Travel / Tourism / Destination
GOLD STEVIE WINNER:
MSLGROUP, Shanghai, China: MSLGROUP in Taiwan: Taste of Hong Kong

Marketing Campaign of the Year - Specialty Categories

Brand Experience of the Year - Business-to-Business (new category for 2014)
GOLD STEVIE WINNER:
Accenture, Chicago, IL USA: Client Success Stories - High Performance Delivered
SILVER STEVIE WINNER:
Vestas Wind Systems, Aarhus, Denmark: Wind for Prosperity - Business as a force for good
BRONZE STEVIE WINNER:
RSA Insurance, Toronto, ON Canada: Broker Engagement

Brand Experience of the Year - Consumer (new category for 2014)
GOLD STEVIE WINNER:
Hanwoo Board, Seoul, South Korea: Campaign to promote the consumption
SILVER STEVIE WINNERS:
Mosaic Sales Solution, Toronto, ON Canada: Alexander Keith's Mobile Brewery
Plasenta Conversation Agency, Istanbul, Turkey: Coca-Cola 'I Wish I Could Eat'
BRONZE STEVIE WINNERS:
MSLGROUP, Shanghai, China: MSLGROUP in Taiwan: Taste of Hong Kong
Thai Life Insurance Plc., Bangkok, Thailand: Love village- Money Expo
Ooredoo Group, Doha, Qatar: Ooredoo Stand at the MWC (Barcelona)

Mobile Marketing Campaign of the Year
GOLD STEVIE WINNER:
Kanyon, Istanbul, Turkey: Kanyon's 'We Bubble'
SILVER STEVIE WINNER:
Garanti Bank , Istanbul, Turkey: The Most Targeted Mobile Ad
BRONZE STEVIE WINNER:
Flytxt, Dubai, United Arab Emirates: Flytxt's Mobile Marketing Campaign 2014 for a leading Mobile Handset Manufacturer

Online Marketing Campaign of the Year
GOLD STEVIE WINNER:
AKBANK TAS, Istanbul, Turkey: Our Heart Beats For Cinema
SILVER STEVIE WINNER:
Electrolux, Stockholm, Sweden: Electrolux Design Lab 2013
BRONZE STEVIE WINNERS:
Lufthansa Cargo AG, Frankfurt, Germany: Name the Plane
MSLGROUP, Shanghai, China: MSLGROUP in Taiwan: Taiwan Excellence Cares

New Product or Service Introduction of the Year
GOLD STEVIE WINNER:
VerticalResponse, San Francisco, CA USA: VerticalResponse Marketing Team Pulls Out All the Stops for Product Launch
SILVER STEVIE WINNER:
State Street, Boston, MA USA: Leader versus Laggard: How Data Drives Competitive Advantage in the Investment Community
BRONZE STEVIE WINNER:
Ooredoo Group, Doha, Qatar: Ooredoo Algeria's tStart and iStart Programmes

Small-Budget Marketing Campaign of the Year (<$3 million)
GOLD STEVIE WINNER:
AKBANK TAS, Istanbul, Turkey: Our Heart Beats For Cinema
SILVER STEVIE WINNERS:
MSLGROUP, Shanghai, China: MSLGROUP China: Lycra® “Free Your Body, Liberate Your Mind”
Plasenta Conversation Agency, Istanbul, Turkey: Coca-Cola 'When Summer Comes'
BRONZE STEVIE WINNERS:
Maras Group, Adelaide, SA Australia: Rundle Street East - Adelaide's Finest Fashion Dining and Lifestyle Experience

Viral Marketing Campaign of the Year
GOLD STEVIE WINNER:
Domino's Pizza, Istanbul, Turkey: Domino's Pizza Turkey's 2014 Viral Marketing Campaign
SILVER STEVIE WINNER:
Plasenta Conversation Agency, Istanbul, Turkey: Dogadan Mr. Disease

Youth Marketing Campaign of the Year (new category for 2014)
GOLD STEVIE WINNER:
SK hynix, Incheon, South Korea: SK hynix Campaign - Youths Brunch