Grocery Coupon Network

IBA12 Gold Stevie WinnerCompany: Grocery Coupon Network, Chicago, IL USA
Entry Submitted By: Cathleen Lewis Consulting
Company Description: Grocery Coupon Network is the first online coupon site to add gamification and boasts over 2 million active users and more than 20K logins daily.
Nomination Category: Website Categories
Nomination Sub Category: Consumer Products - Non-Durables

Nomination Title: Grocery Coupon Network

When was this site or blog first published? 2009

Briefly describe this entry’s communications objectives and how it met those objectives (up to 125 words):

Grocery Coupon Network (GCN), a leading online coupon site has a mobile app and has introduced gamification to increase stickiness and user engagement. They are also the first coupon site to integrate Gamification elements in 2013 which resulted in and almost 10% increase in engagement in first 30 days.

List the appropriate creative and production credits for this entry: