Garanti Mortgage

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Company: Garanti Mortgage, Istanbul, Turkey
Company Description: Garanti Mortgage, established as the first company focusing on marketing of mortgages in Turkey, continued leadership in both market share and new innovations. Garanti is also the first bank to launch a mortgage website, www.garantimortgage.com. The website, recently renewed with new content and applications, includes features new to the market.
Nomination Category: Web Site and Blog Categories
Nomination Sub Category: Financial Services

Nomination Title: Mortgage Expert Garanti

When was this site or blog first published?
www.garantimortgage.com was published in 2009.

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words):

Garanti Mortgage, established as the first company focusing on marketing of mortgages in Turkey, continued leadership in both market share and new innovations. Garanti is also the first bank to launch a mortgage website, http://www.garantimortgage.com .

The website, recently renewed with new content and applications, includes features new to the market. With effective PR and marketing activities, visits more than tripled, leading to be the #1 most visited mortgage site in Turkey.

List the appropriate creative and production credits for this entry: