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Tahitian Noni International

ABA10 WinnerCompany: Tahitian Noni International, Provo, UT
Company Description: Tahitian Noni International (TNI) is a research-driven bioactive products company, the first to introduce the health benefits of the noni plant to the world outside of Tahiti. TNI is the leader in the discovery, development, manufacturing and marketing of noni-based bioactive products. TNI has a presence in over 70 markets around the world and is the worldwide leader in bioactive beverages.
Nomination Category: Corporate Literature Categories / Publication Awards
Nomination Sub Category: Best House Organ - Print

Nomination Title: Tahitian Noni Tradewinds

1. The date on which this nominated material was first distributed or otherwise made public:

February 25, 2010

2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words):

Nothing motivates like success. The Tahitian Noni Tradewinds is an inhouse
magazine that is designed to motivate our distributors by recognizing
achievements and sharing success stories. These recognitions and stories can
motivate our other distributors to do the same and be the highlight in the next
issue. Who doesn’t want to be recognized for their efforts? Being on those
lists helps the distributors feel proud of themselves and their hard work. To
help motivate them, the magizine is filled with words of encouragement from the
company president and vice presidents, personal interviews with top performers
and rank advacement notices.

3. List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City:

VP Marketing: Jeff Wasden
Creative Director: Jay J von Burnham
Art Director: Cole Nielsen, Stephen Phung
Director: Mieka Barlow
Writers: Todd Franks, Doug Crab