Spunlogic

Company: Spunlogic
Company Description: Spunlogic, formed in 1998, is an award-winning interactive marketing and technology company that uses an in-depth understanding of online behavior to help companies attract, convert and retain customers. The agency's services include including online behavior strategy, interactive design, web development, usability testing, email marketing, online advertising and e-commerce applications.
Nomination Category: Web Sites
Nomination Sub Category: Home Page

Nomination Title: Kingsmill Resort Home Page

   1. When was this web site first published?

May 2005

   2. Briefly describe this entry’s communications objectives and how it met those objectives. Include here the URL of the nominated web site. (up to 100 words):

http://www.kingsmill.com
The homepage for Kingsmill Resort & Spa, owned and operated by Busch Entertainment Corporation, was created by Spunlogic to give visitors a rich experience. With the use of flash and rich images, visitors to the site connect with the resort before they get there. Often times, travelers have to dig around the website to get a feeling for the look and feel of the resort, the amenities and the experience. Another key component of this site is using the homepage to drive awareness about local amusement parks also owned and operated by Busch Entertainment Corporation.

   3. List the appropriate creative and production credits for this entry:

Ryan Tuttle, Spunlogic
Raj Choudhury, Spunlogic
Mike Mckenzie, Spunlogic
Nathaniel Irvin, Spunlogic