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Rising Medical Solution

ABA10 WinnerCompany: Rising Medical Solutions, Chicago, IL
Company Description: Headquartered in Chicago, Rising Medical Solutions is the nation's most innovative medical cost containment and care management organization. Founded in 1999 by CEO Jason Beans to protect the financial health of healthcare. Through proprietary technologies, Beans has cut a billion dollars of inappropriate medical charges from the system.
Nomination Category: Creative Categories
Nomination Sub Category: Creative Professional of the Year

Nomination Title: Leslie Yeransian, Creative Writer and Multimedia

1. Tell the story about what this nominee achieved since January 1 2009 (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

Leslie Yeransian spearheads all things written, web, social media and
multimedia at one of the nation's most innovative medical cost containment and
healthcare companies. Her creation of compelling videos and powerful writing,
including the company's new website content, has reinvigorated sales,
enthused employees and branded a healthcare company in the 3-D, unlike any in
its sector.

Leslie's determined focus on story-driven press releases has put Rising on the
map throughout the healthcare reform debates. Over the past year, she's
increased traction for Rising in the media with Forbes, Newsweek, Fox Business,
Fox News, Crain's, CNN and ABC position her company's Corporate Level
Executives as experts on America's healthcare system.

Leslie's creative writing and multimedia skills have been tapped by the best in
their fields. In the past year she's led numerous seminars for C-level
professionals internationally in marketing, legal, technology and human
resources. She proves that creative writing might just trump technical writing,
particularly when people-driven matters are at the core of the business.

2. List hyperlinks to any work samples, online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:

MONOPOLY DAYS ARE DONE, REAL-LIFE, REAL-STAKES: Mitigating the Risks in
Medicare Set Aside Administration
http://now.eloqua.com/es.asp?s=975&e=658&elq=b39e4935771a450ea886a6950bbb957f

No More Vulnerable, Tool Gives Patients Power Over Money and Health
http://www.prnewswire.com/news-releases/no-longer-vulnerable-tool-gives-patients-power-over-money--health-89508862.html

Technology Tackles Turbulent Times
http://www.prnewswire.com/news-releases/technology-tackles-turbulent-times-87673497.html

Five Ways to Change America's Healthcare System
http://www.prnewswire.com/news-releases/five-ways-to-change-americas-healthcare-system-62005932.html

Our Employee Video for Sales Team
http://vimeo.com/10453098

Welcome to Rising: New Employee Orientation Video
http://vimeo.com/9212553

Traction Based on Press Release During Healthcare Reform Debates
http://www.foxbusiness.com/search-results/m/26924311/health-care-bills-not-addressing-health-care.htm

Creative Writer/Copy Editor for New Corporate Site Launch
http://www.risingms.com

Virtual Video Tour of Headquarters
http://vimeo.com/10575766

Writing Seminars Led: Board Members, Executives, Chief Marketing Officers
http://www.prlog.org/10414544-leslie-yeransian-leads-webinar-on-tips-tricks-strategies-for-executives-when-writing-speech.html
http://www.earthtimes.org/articles/show/research-and-markets-webinar-tips,1050122.shtml
http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=news_view&newsId=20091117005746&newsLang=en
http://execsense.com/details.asp?id=576

3. Provide a brief (up to 100 words) biography about the nominee:

Leslie Yeransian has transformed her storytelling over the past 20 years from
Boston's Kid Radio Political Reporter, to local and national news reporter for
ABC and NBC, to now a Healthcare Creative Writer. Her reporting background on
all media platforms provides her with the expertise to excel as a Creative
Writer and Multimedia Maker for a national healthcare company. She makes even
the most mundane and complex concepts understandable, relatable and compelling.

Leslie earned her Master of Science from the Medill School of Journalism where
she was a Bloomberg Fellow, specializing in Business and Economics. She holds a
Bachelor of Arts from Smith College.