Port Authority

Company: The Port Authority of New York & New Jersey
Company Division/Group: Public Affairs Department
Company Description: The Port Authority of NY & NJ, created in 1921, is a self-supporting public agency that operates transportation and commerce facilities and services in the bistate region, including: airports, tunnels, bridges and terminals, PATH, ports and economic development projects.
Nomination Category: Corporate Media Awards Categories
Nomination Sub Category: Best Newspaper Campaign

Nomination Title: Port Authority of NY & NJ - Corporate Commemorative Campaign

1. List the date that this nominated campaign was first run in the U.S.:

   1st quarter, 2002

2. Briefly describe this nominated campaign's communications objectives and how it met those objectives (up to 100 words):

   This campaign was created by the Port Authority in the aftermath of destruction of the World Trade Center, trying to express the terrible sorrow we felt as an agency that suffered devastating losses -- 84 of our employees perished on September 11, 2001, and we lost our home. We had to show the people of the region and the nation that we would recover, and remain strong throughout, committed to maintaining service levels and to rebuilding.

3. List the creative and production credits for this nomination. Follow this format, and list all applicable: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Web Development Firm/City: Writer:

   Rae Ann Hoffmann, Senior Editor
   Gillespie, Inc. - Advertising Agency:
   Tom McManimon, Creative Director,
   Jerry D'Ascoli, Art Director,
   Tony Buchsbaum, Copywriter,
   Tom Conti, Project Director,
   Tracy Seng, Production Supervision