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MOST Brand Development + Advertising

ABA10 WinnerCompany: MOST Brand Development + Advertising, Aliso Viejo CA
Company Description: MOST is the wise-sized™, brand development advertising agency that elevates every brand we sink our teeth into. From individual products to parent companies, our focus on people and potential leads us to discover what your brand means. MOST’s proprietary I4 Planning Process is effective in growing businesses and brands by unearthing their innate uniqueness and identifying clear brand positioning.
Nomination Category: Web Awards / Web & Blog Categories
Nomination Sub Category: Advertising, Marketing & Public Relations

Nomination Title: MOST Company Website

1. When was this site or blog first published?

January 2008

2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., [http://www.ourwebsite.com]:

http://www.mostagency.com
We wanted to build a website that reflected the agency's culture as well as the
look and design of the agency itself. Since we also inject a little bit of fun
into everything we do, we developed avatars for each of our employees, and had
them write something about themselves. The site clearly communicates who we are
as an agency, our business process and our culture.

3. List the appropriate creative and production credits for this entry:

Advertising Agency/City: MOST/Aliso Viejo
Client: MOST
Creative Director: Joel Tarman
Art Director: Joel Tarman
Writer: Michael Burkhart
Programmer: Clark Stiles
Web Development Firm/City: Ludlow Kingsley/Los Angeles