iCrossing
Company: Axis41, Salt Lake City, UT
Company Description: Axis41 is a marketing communications agency that combines strategic planning, brand design and web technologies to deliver integrated marketing solutions for their clients.
Nomination Category: Web Awards / Web Site & Blog Categories
Nomination Sub Category: Health Products & Services
Nomination Title: Rain Company's Web Site
1. When was this site or blog first published?
August 27, 2009
2. Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., [http://www.ourwebsite.com]:
The objective of the site was to create something simple, unique and sexy in an
industry where the expected is the norm. The non traditional functionality of
the site continues to perpetuate a memorable brand experience. Since the launch
of the site Rain has experienced exponential growth due to the dynamics of this
clean, approachable site.
3. List the appropriate creative and production credits for this entry:
Creative Director: Matt Scherer
Designer: Shaun Steele
Flash: Brian Burgess, Dane Hansen
Web Development: Jack Wetmore, Kem Elbrader