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Aaron Barrada

Company: Aaron Barrada, Inc., Hunker, PA
Company Description: PottieStickers® is a multi-award-winning product makeing toilet training easier with less hassel. Aaron Barrada, Inc's ingenious product has won over 7 prestigious awards in only a few months. PottieStickers is the leader in positive reward toilet training systems today recognized for its portability in traveling lifestyles. The creator was named Feb. Entrepreneur of the Month.
Nomination Category: Company, Office & Product Awards Categories
Nomination Sub Category: Best New Product or Service

Nomination Title: PottieStickers is the #1 portable toilet training reward system for today's family-on-the-go-lifestyle... because consistency counts. 10% of all sales go to Cancer Research.

   1. Tell the story of this nominated product or service (up to 500 words): its function, its features and benefits, and how it differs from competitive offerings. Include in your description the date in 2004 on which this product or service was introduced to the U.S. marketplace:

It was the day after the World Trade Center tragedy on September 12, 2001 when
PottieStickers and creator Tammie Aaron-Barrada, were both put to the test.
Tammie’s husband had been diagnosed with cancer just after they lost their third
child. The daily trips for radiation, doctor’s appointments and chemotherapy
treatments resulted in placing their two toddlers in day care and in the hands of
neighbors since family was over 800 miles away. A few weeks later Tammie’s
husband lost his battle with cancer.

Now widowed with a handful of PottieStickers and two toddlers to raise, Tammie
was devastated and faced with financial challenges as Tammie’s husband did not
have life insurance. Determined to make it, she pursued her goals in honor of her
husband and for her children. It all started with Tammie’s perseverance. She wrote
a patent for PottieStickers and a killer business plan which was polished to
perfection winning the 2003 WriteIdea contest and Aaron Barrada, Inc. was born.

Aaron Barrada, Inc. was the first company to provide a toilet training reward
system designed specifically for traveling children of today. Aaron Barrada, Inc.
recognized and filled the void of today's family-on-the-go-lifestyle toilet
training by marketing and selling its ingenious PottieStickers®  via their website
http://www.pottiestickers.com/ and specialty baby stores in the fall of 2004. In
2005, PottieStickers will be offered to the public via retail, pharmacy and grocery
stores where diapers are sold.

Recommended by Pediatricians, Child Psychiatrists, Daycares, parents and
grandparents, PottieStickers “No Wrong Way” design sets are a big hit and travel
well with parents and children. Whether mom carries a set in her purse, leaves
one at grandmas house or daycare, each 8 1/2”x11” fold out picture has
correlating 5 1/2”x8 1/2” stickers to give one PottieStickers for sitting, give two
PottieStickers for a pee, & give three PottieStickers for a poopy. No matter how a
child places the sticker, they are correct through the design patent. The extremely
thick stickers are designed for one and two year old little fingers but with
colorful intricate details. http://www.pottiestickers.com/stickers.htm Kids love the FREE certificates parents give them from the web site.
http://www.pottiestickers.com/certificates.htm

PottieStickers retail for only $12.99 for three sets while the average cost of
other toilet training systems start at $20 to $80 and consist of wall charts, board
games, dolls and products that just don't travel well with children. Most importantly,
PottieStickers exceeded the standards of conforming to ASTM-F963 and 16CFR
consumer product safety requirements.

Thirty years ago children were toilet trained by 15-20 months of age. Now they are
3-4 years old before trying. Diaper costs $100/month not to mention creams and
wipes. Specialists see more problems due to late toilet training. Reports find
bladder and urinary tract infections, constipation, stretching of the bowel, colon
pockets, these serious happenings result in pulips which always turn into cancer if
untreated.

Aaron Barrada, Inc. is dedicated to developing children's educational products that
help children learn new tasks to promote independence and enhance self-esteem
to make life easier for mothers and care givers. Their mission includes developing
quality products at reasonable prices with the goal of educating and empowering
children, our leaders of tomorrow.

   2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. You may include links to product photos, service logos, etc. IMPORTANT: List each link on a separate line, begin each link with http://, and enclose each link in square brackets; for example, [http://www.website.com]:

PRODUCT CLOSE UP PHOTO
http://www.pottiestickers.com/images/stickers/large/fishBG.htm

3-PACK PRODUCT PHOTO
http://www.pottiestickers.com/win.html

FREE AWARD CERTIFICATES
http://www.pottiestickers.com/certificates.htm

FREE CERTIFICATES CLOSE UP PHOTO
http://www.pottiestickers.com/images/certificates/LargeJpegs/BigGirlUndies.jpg

PRESS ROOM
http://www.pottiestickers.com/news.htm
 
HONORS
Entreprenuer of the Month ~ National Education Center for Women in Business 
February 1,  2005
http://www.e-magnify.com/entrepreneur.asp
http://www.e-magnify.com/aaron_barrada.asp
 
KeyNote Speaker ~ Greater Pittsburgh Airport Area Womens Conference 2005
 
AWARDS
WINNER 2005 iParenting  HOT Media Awards ~ Best Products Call ~ February
3,  2005
http://www.iparentingmediaawards.com/winners/6/1427-13-50.php
 
WINNER Toilet Training Editors Choice on Directory.Net January 5, 2005
http://www.directory.net/Shopping/Children/Toilet%5FTraining/

WINNER Top 10 Webmaster Sites (We're #4) January 10, 2005

WINNER Best Affiliate Program for Parents on 100 Best Affiliate Programs
January 8, 2005
http://www.100best-affiliate-programs.com/affCatReviews-15.html
 
Best New Product of the Year Finalist The Stevie Awards for Women
Entrepreneurs
Pittsburgh Post-Gazette: Ruffdale widow's PottieStickers a hit October 20, 2004
/women/press-clippings
 
    Inspiring Times in Westmoreland: Best New Product of the Year: Local Woman
is National Finalist November 4, 2004
    http://www.stevieawards.com/pubs/women/awards/282_1620_9409.cfm
 
     Stevie(TM) Awards for Women Entrepreneurs Announce 2004 Finalists Bill
Rancic, Winner of The Hit TV Series
    'The Apprentice,' to Host October 22nd Awards Ceremony in New York City 
October 22, 2004
    http://biz.yahoo.com/prnews/040927/nym104_1.html
 
    The world's premier business awards competitions October 22, 2004
    http://www.stevieawards.com/

AWARD NOMINATIONS
2005 Nominee for Best New Product of the Year American Business Awards
 
INTERNET/PRINT MEDIA
Front Cover ~ Pittsburgh Post Gazette  October 20, 2004
Ruffs Dale Widow's PottieStickers a hit 
http://www.pittsburghpostgazette.com/pg/04294/398440.stm
http://www.pottiestickers.com/pdf/PittsburghPostGazetteFlat.pdf
 
Front Cover ~ The Advisor October 20, 2004
http://www.pottiestickers.com/pdf/AdvisorFlat.pdf
 
The Daily News February 5, 2005
'PottieStickers' reaps rewards for area woman
http://www.zwire.com/site/news.cfm?newsid=13897474&BRD=1282&PAG=461&dept_id=182121&rfi=8
 
InSpiringTimes In Westmoreland October 22, 2004
Best New Product of the Year - Local Woman is National Finalist
http://www.inwestmoreland.com/inspiringtimes/04-11-ISSUE/article-5.htm
http://www.pottiestickers.com/pdf/InspiringTimesFlat.pdf
 
Westmoreland Business Monthly October 20, 2004
http://www.pottiestickers.com/pdf/BusinessMonthly102004.pdf
 
Pittsburgh Technology Council
2003 Women’s Business Plan Competition Recipients October 30, 2003 
http://news.pghtech.org/detail.cfm?ID=2172
 
Daily Courier
Seton Hill honors local businesswomen October 29, 2003
http://www.pittsburghlive.com:8000/x/dailycourier/news/tritown/s_162364.html
 
Childrens & Baby's Product News August 1, 2004
http://www.pottiestickers.com/pdf/BabyAndChildrensProductNews.pdf
 
St. Vincent Strategies
WriteIdea 2003 Winner October 30, 2003
http://www.pottiestickers.com/pdf/WriteIdeaWinnerFlat.pdf
 
e-magnify Seton Hill University’s National Education Center for Women in
Business
    2004 Stevie Award Winners & Finalists November 8, 2004
    http://www.e-magnify.com/newsletter.asp?id=629
 
    Seton Hill University’s National Education Center for Women in Business
Unveils 2003 Women’s Business Plan Competition Recipients October 27, 2003
    http://www.e-magnify.com/pressreleases.asp?id=33
 
    WriteIdea  2003 Southwestern Pennsylvania Women's Business Plan
Competition
    http://www.e-magnify.com/writeidea_winners_2003.asp October 30, 2003
 
    News About the NECWB October 20, 2004
    http://www.e-magnify.com/about_news2004.asp
 
    Congratulations to the 2003 WriteIdea Winners! November 10, 2004
    http://www.e-magnify.com/newsletter.asp?id=240
 
    Aaron Barrada, Inc. Woman-owned Business September 10, 2003
    http://www.e-magnify.com/businesslist.asp?ID=1
 
 
PRESS RELEASE
The National Parenting Center Names PottieStickers® of Aaron Barrada, Inc. a
National Winner in time for the Holiday Shopping Spree December 15, 2004
http://www.pottiestickers.com/pr/natparenting.txt
http://www.prweb.com/releases/2005/1/prweb197951.htm
 
Local Mom Inventor Joins First Ever Mom Invented eBay Store January 13, 2005
http://www.prweb.com/releases/2005/1/prweb196701.php
 
New Years Resolution: Be Cost Efficient ~ Step One: Potty Train Your Child
January 11, 2005
http://www.prweb.com/releases/2005/1/prweb197802.htm

Turn Your Toilet Bowl into a Super Bowl January 20, 2005


RADIO
KDKA Radio of Pittsburgh, PA 
Interviewed Tammie Aaron-Barrada of Aaron Barrada, Inc. on the morning talk
show about PottieStickers and The Stevie Awards Ceremony she was going to
attend in New York City that evening. October 22, 2004
http://www.kdkaradio.com/morningshow.shtml
 
Froggy Radio of Pittsburgh, PA
Interviewed Tammie Aaron-Barrada of Aaron Barrada, Inc. on the morning talk
show about PottieStickers. November 4, 2004
http://www.froggyland.com/983_index.shtml
http://www.froggyland.com/983_extra09.shtml
 
The Dawg Radio Station in Wheeling, West Virginia
Interviewed Tammie Aaron-Barrada of Aaron Barrada, Inc. on the morning talk
show about PottieStickers and Made For Mom.  November 15, 2004
http://www.wkkx.com/
 
TELEVISION
KDKA Channel 2 Pittsburgh October 22, 2004
Talked about Aaron Barrada, Inc.'s PottieStickers as a finalist for The Stevie
Awards for Women Entreprenures. Wished Tammie Aaron-Barrada good luck in
New York at the ceremony that morning and evening on the news.
http://www.kdka.com/topstories/
 
PUBLISHED TOILET TRAINING ARTICLES
My New Year Resolution: Find Time to Potty Train My Child December 31, 2004
R*E*A*L Magazine

   3. Provide a brief (up to 100 words) biography about the leader(s) of the team that development this nominated product or service:

Tammie Aaron-Barrada, President & CEO of Aaron Barrada, Inc., previously
owned and operated an Advertising Agency and taught college for 18 years.
Tammie enjoyed her tenure at Deloitte & Touche as a personal trainer and a
personal business development trainer for the BDC in the 90s.

Tammie became a Toilet Training Advocate, out of necessity, and turned her
PottieStickers creation into a national award winning product. She works in her
home office developing 50 more product designs and new children’s educational
products. “GFW” (God, Family &  Work) is printed on Tammie’s products to keep her focused on life’s priorities.